Business Diplomacy in Emerging Markets: Intersection of Roles between States and Multinationals

Doudou Sidibé & Raymond Saner, (2017) “Business Diplomacy in Emerging Markets:

Intersection of Roles between States and Multinationals”, in H. Ruel, International Business Diplomacy (Advanced Series in Management, Vol. 18), pp 109-122, Emerald Publishing Limited, Bingley

This chapter describes and discusses the growing intersection of roles and functions between states and multinationals in the field of diplomacy and how diplomatic skills are needed to support transnational companies in their search for markets in emerging countries.

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